SEO stands for Search Engine Optimization. It is one of the most popular free way of getting "traffic" to a site. "Traffic" meaning, getting interested people to click on the link of your website.
Internet Marketer's apply this skill because they want their products to be bought, so they optimize their site to show up on page one of the search engine page. SEO is not easy and needs to be maintained regularly in order for a page to stay on top.
How does one get started in SEO? Simple; you have to write interesting, relevant content that would want people to link to your website, since that increases your important and consecutive page number. The end goal is to create a site that contains words for which people will likely search when looking for information such as that contained on your site.
SEO is an extremely powerful tool and should be used wisely!
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