Monday, May 24, 2010

How To Find Internet Marketing Success On Ebay

A good article on using Ebay in your internet marketing efforts, reprinted with permission.

How To Find Internet Marketing Success On Ebay

by Carier Beyonces

Maybe you need extra money, instead of getting a loan try unloading old things you really don't need on Ebay's market place. An Ebay business is one of the easiest methods to make money on the net. You really don't have to go very far to find a successful online marketer who cut their marketing teeth on Ebay before expanding into their own lucrative net businesses. Selling on Ebay most likely cannot be beat if having an online business is something you've been dreaming about. This is a very easy and nearly painless way to find out if online marketing is really for you. What follows next are some helpful Ebay marketing tips meant to help your start and experience be smoother and more rewarding.

Make sure your e-bay listings are written well. The last thing you want to have is a listing that is poorly written. A listing that is full of spelling errors will turn off your potential buyers faster than you can blink. Your listing should also be free of grammatical errors. You also want to make sure that, in addition to having perfect spelling and grammar, your listing is easy and fun to read. Write up your items in a way that will encourage people to keep reading until they are motivated to place a bid or, better yet, click on the "Buy It Now" button. If you aren't comfortable with writing, it may be worth it for you to hire someone who can help you create great listings.

Diversify your product line. When you're just starting out, there's really no reason why you shouldn't do ok just offering old things you no longer want or need. But you should expand a bit once you're comfortable with the marketing and selling process. You'll be able to realize greater success after you begin to offer more products and diversify. Having a range of products will help you with the cumulative profit effect, but they'll maintain a constant level of profit when sales slow in some area.

Whenever you make sales, be sure to ship the item out quickly. In fact, if you can do it, send out your products as soon as the sale goes through. This can be difficult if you are selling many items, as you can only go to the post office so many times in a day. You should still make sure that you have a system in place that allows you to ship items within a day of the sale. This could mean going to the post office at least once a day, but it is worth it to keep your buyers happy and to build your feedback score.

There's no reason for it to be hard to make money online. Quite a few successful online marketers got their start from Ebay selling. It's a safe place for you to explore marketing and selling to see if you like doing it. You can easily develop it into a fulltime occupation if you can sell on Ebay and you enjoy doing it.

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Sunday, May 16, 2010

Article Marketing Revisited

Unless you're completely new to Internet marketing or have been hiding under a rock for a few years, you know that article marketing is one of the "mainstays" for building backlinks and getting traffic to your website. That said, it's easy to take for granted that everyone understands this or has the prerequisite experience.

Below is an article I came across recently that talks about some of the basics of article marketing - both from an article writing perspective, as well as in using the various article directories for content for your own web sites.

Whether you're an old hand at it, or relatively new to the game, this article might be a good refresher or boost to your understanding and efforts. I'd be interested to know what you think, but even more so, let me know what your experience level is.

Are you an article marketing "old-hand"? Do the folks at Ezinearticles know you by first name and ask your opinion before doing anything? Of are you someone who is just starting out and entering that wonderful world of online marketing and money-making?

Either way, I'd love to hear from you. Let me know what you think about the article below - used, or course, with full explicit permission from the author.

Experience That You Need For Article Marketing?

by Huan Perez

When you are endeavoring to generate money with written material, the beauty of it is that you do not actually need previous work associated experience and that you can learn as you go. With that being said, there are particular skills you will wish to learn rapidly to help make your site prosperous. You cannot go in not knowing anything, not acquiring anything, and still expect to make a good revenue (or any revenue at all).

One skill you need to acquire is the ability of picking the right written articles that will help make your websites a success. There are many types of written content, from free written content to high dollar content, and each comes with its own advantages, and disadvantages (although expensive content is more probably going to give you a successful site in the end).

The next skill that you need to learn is how to pick the right keywords so that you can take hold of visitors and increase your rankings so that you are on the 1st or 2nd page in the searches. If you want to make it to the first 2 pages you have to know that picking the highly competitive keywords the big wigs are employing is not going to assist you.

Third, you will need to know how to optimize your websites for assorted search engines. Having SEO skills will help you employ your keywords the right way to make sure that you are going to build a successful site within your preferred niche.

You are going to have to know how to market your Internet site through adverts and text links if you are going to build a large website that will be the center of your new Internet marketing career. Some people choose to generate smaller 2 to 5 page niche websites, and if that is the situation, you will not want to promote all of your websites this way as you will use up all of your marketing finances.

If you can capture some of these abilities and attack them aggressively during your initial few small web sites or the first few months of a larger site, then you will finally become adept. Being that you are going to be confident to learn these skills on your own with hands on experience, the only requirement you are going to have to fill is to read up on how to get up and running. Although you would be wise to maybe obtain an Internet marketing e-book or two and make sure that you have the funds available to begin a small website.

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Again, feel free to post your thoughts or remarks. And in fact, while you are at it, let me know what sorts of questions you might have, about aricle marketing or any other aspect of internet marketing. Are you struggling to make your first dollars online? Maybe you've found out how to be successful in your endeavors and would be willing to share some of your experience here.

Regardless, give me an idea of where you are at, your experience level, whether or not you are having success, and what you had to do to achieve it. I would appreciate it, as I'm sure the other readers would. And I can virtually guarantee you, the things you don't think much about or take for granted, will absolutely be very helpful for someone else.

Thursday, May 6, 2010

Adsense and Adwords - For Those Who Don't Already Know

If you've been in the Internet Marketing business as long as I have, you can get pretty jaded. Not just in terms of having seen everything under the sun, but also in terms of where other people are at.

Pay Per Click marketing, or PPC, is one of the older and more common business models. Unless of course you haven't done any PPC! In which case, it's altogether new.

And for those to whom Search engine Marketing is new, the term "Google Adwords", or simply "Adwords" may not have a whole lot of meaning. If you haven't been exposed to it, how would you know what it is?

The same can be said for "Google Adsense", or "Adsense". In fact, I'd say it's even more common - or uncommon as the case may be - for folks to not have heard of Adsense.

And do in recognition of my 'jaded-ness', I decided to reprint the article below. Hopefully this will help is you're one of the people for whom PPC and contextual advertising aren't already old hat.


What Do Adwords And Adsense Mean

by Randy Roedl

As a online marketer you'll come across some of the terms Adwords and Adsense at some stage. As a new online marketer you'll be finding out several things and these words will probably not be familiar to you.

In point of fact it can even get quite confusing when there seems so much to find out that you may push these aside and put them in the 'learn later' folder.

Adwords and Adsense are both terms you'll see a lot of and given time you'll perhaps apply both of them.

So what are Adwords and Adsense?

Let's begin with Adwords.

Adwords is the term used for advertising on Google. If you search for a word on Google you will get probably thousands of results come up with the first page displaying perhaps the first ten results. These results appear on the left side of the page.

You will also discover on the right side of the page there is a list that appears. This list is the Adwords ads that marketers pay to have displayed on the Google search engine.

These ads are also displayed within websites. You can choose whether to have your advertisement displayed on other people's websites or only on the search engine results page.

The advertiser is charged each time someone clicks on his/her advertisement.

So if you are promoting your website or product, or an affiliate product, you may want to use Adwords advertising to reach customers for that website or product.

The price of advertising with Adwords depends on the keywords you use for your ad. You place a bid on your keywords and your ad is then presented in order by the highest bidder for that keyword. So if your keyword bid is the second highest your ad will come out in the second spot.

Keyword value will vary with each word and with different subjects. A few keywords will need very high bids to reach a high spot in the advertising displays.

Adsense is also a service offered by Google, but instead of you being the advertiser paying for the Adwords ad, you are the website owner who is being paid a percentage of that cost for having the ads displayed on your website.

Those same Adwords ads that are also displayed on websites, you can have on your website. You will get paid an amount every time someone clicks on one of the ads displayed on your website.

Google will automatically put ads on your site that link to the subject of your website. You will need to place the advertisement blocks within your pages and select the styles and colors that best suit your web site.

Then you just need to drive traffic to your web site so that you'll have people clicking on those ads.

Google Adsense can be a very fine method to make a few extra income if you set your site up right and gain traffic to your site.

Once you have this understanding of what both Adwords and Adsense are they can act a very big part in your online income accomplishments.

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I hope this article filled in some of the gaps for those who weren't already familiar with Adsense of Adwords. And if that's you, I envy your 'newness'! There are just oodles of very interesting, neat, and lucrative things out there for you to continue exploring.

If this article was at all useful for you, please feel free to leave a comment. Even more so, if it wasn't that useful, drop a comment and let me know what you would like to see here. Anything at all, as long as it's related to Internet Marketing.

Sunday, May 2, 2010

Avoid "Me Too" Marketing

I don't usually go in for the "fuzzy" kind of things like "The Secret", and at first glance, that what I thought this was. It's not. The article below, used with permission of course, talks about a very important point, just happens to have the unfortunate-sounding name 'Attraction Marketing'.

It's really a simple & straightforward idea: 'attracting' your market by being unique and, well, attractive.

I firmly believe that there are way too many Internet marketers doing the "me too" thing. Either they've latched on to the next big thing, like review sites, or are simply following a formula by rote.

The problem is that too many people are doing the same thing. There is no differentiation, and when someone does manage to get to your site, the marketing message is bland at best.

Take advantage of whatever your unique Value Proposition is in your marketing - try to consider the concepts below.

And as always, please feel free to add your comments!

Attraction Marketing Basics

by Dave Kotecki

Have you ever heard of attraction marketing? It's a very common word among people who are starting a business on the internet. Here's one of many definitions of attraction marketing: connecting with your prospects by injecting your uniqueness as an individual into your marketing. You'll want to be sure you understand the basic concept of attraction marketing when starting a business online.

If you have a clearly defined target market, and you concentrate your marketing on that group of prospects, you will "attract" those people who have similar likes, dislikes, wants and needs as your own. On first contact with your marketing content, they will be drawn to you because you're speaking their language.

It sure does help if you are good at copywriting, though no special tools or techniques are used. All you have to do is to be honest and tell the truth from your point of view. They'll get it. A straightforward approach written in everyday language will do the trick.

Have you ever read a piece of copy that held you spellbound, excited that you had found exactly what you've been looking for? Then you certainly understand the concept.

That's exactly how you want your readers to feel when they come across your content. Like they just have to hear the rest of what you've got to say. It's really not that hard to do.

Just pretend you're saying it to an old friend.

So what if they don't get it? No problem. They may have been more receptive if someone else had introduced them to the same thing. But they just don't have that kind of rapport with you. That just means they weren't really your prospect. The ones that feel like they're like you will get it.

After some trial and error, you'll find it's really very easy to do.

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