Tuesday, May 20, 2008

How to Set up Joint Ventures

If you truly want to leverage yourself on the Internet, you need to do joint ventures. Joint ventures put you directly in front of a bunch of people who have shown to be interested in what you have to offer. And as an added bonus, you get enhanced credibility because you're endorsed by somebody else. In this article I will show you the proper way to go about setting up joint ventures.

Most people don't try to do joint ventures because they believe they have to do one with a big name in order for it to be profitable. This isn't so. Many profitable joint ventures can be created by marketers with lists as low as 1000 people. The beauty of it is if you set up 20 of these joint ventures, you'll have got your message across to 20,000 people. Since it is very easy to have somebody send an endorsement to their list about your product, 20,000 extra visitors is well worth your time.

So how do you set these joint ventures up? Well it's not as easy as trying to convince them it's in their best interest to do so. This may work some of the time, but a better approach is to create relationships with them first before you propose a joint venture.

First, decide who you want to do joint ventures with now and who you would like to do joint ventures with in the future. Now make contact with these people, but do so in a way to offer them value. Let them know who you are and what you can offer them that will benefit them, without asking for anything in return. By getting your foot in the door, and proving yourself yourself, they will be open to do business with you. Most people don't want to do business with a stranger, so it's wise to start cultivating relationships before doing business.

Now, either by establishing a relationship you can ask them directly or you will find they will be asking you about how they can partner with you. This is ideal -- you simply propose a joint venture and watch them accept it instantly.

In conclusion, to really maximize the effectiveness of joint ventures you need to build relationships with other people. It is well worth your time, because you will be able to leverage all of their resources and customer base and use it to make more sales for your products and services.

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